Saturday, August 02, 2008

How to Build an Effective Music Composer's Website

By SFXsource


In today's internet driven society, a music composer's main window to the world is their website. Your website will serve you in many ways including acting as your twenty-four/seven all-purpose representative, hosting excerpts of your music and information about yourself and your work. A webpage is crucial to fostering a healthy musical career in the 21st century. Below are listed some chief things to incorporate into any composer's new website.

1. Make your site easy to navigate by choosing a clean-cut design which will allow visitors to learn about your music quickly and effectively.

2. Display your activity by posting dates of recent and upcoming performances of your work.

3. Update your works list often. Performers do check composers' websites looking for new works for their instrument or ensemble.

4. Provide both a brief and full biography on separate pages detailing people you've worked with, press clippings, etc. You'll be surprised how often a short biography these come in handy.

5. Have at least three excerpts of music for visitors to listen to in an accessible format such as a high quality mp3.

6. Social networking sites are active arenas of musical activity so post links in profiles on such sites. Participate in the action!

7. Use a professional sounding contact address that is easy to remember. Get rid of that old guitarguru 44 @ yahoo.com email address you've probably had since you were 12 and use your business name or formal name.

A website that meets the criteria listed above is sure to increase your visibility and lead to growth in your career. Just keep in mind, though, that your home on the web should portray you not only as a professional but also as someone with a personality, so don't be afraid to show some of yourself. While professionalism is always a good thing, visitors are more likely to relate to you if you connect to them on a personal level.

Go forth and prosper!

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