Saturday, August 02, 2008

Tips for Constructing a Great Composer's Website

By SFXsource


A composer's website is their portal to the rest of the world. A website serves to keep your audience up to date on your work, act as your all-purpose 24/7 representative, and stores valuable media such as recordings, photographs, and biographical information for programming and press outlets. Having a quality website is essential to building your music career in an ever growing e-world. Here are a few important things to consider when building your site:

1. When choosing the design for your site make sure to consider ease of use so that visitors can navigate your site easily.

2. Your activity is significant so make sure that people know about your performances by updating your site regularly.

3. Make sure your catalog always contains your most recently completed work. This is the most effective way to let performers find works for their instrument.

4. Make sure to have both a full and a short biography available on your site which includes people with who you've collaborated, press, credits, etc. Frequently interested parties will request short biographies specifically.

5. Have at least three excerpts of music for visitors to listen to in an accessible format such as a high quality mp3.

6. Post links to your profiles at social networking sites which are hotbeds for new music activity. Get in on it!

7. Use a professional sounding contact address that is easy to remember. Get rid of that old guitarguru 44 @ yahoo.com email address you've probably had since you were 12 and use your business name or formal name.

A website that meets the criteria listed above is sure to increase your visibility and lead to growth in your career. Just keep in mind, though, that your home on the web should portray you not only as a professional but also as someone with a personality, so don't be afraid to show some of yourself. While professionalism is always a good thing, visitors are more likely to relate to you if you connect to them on a personal level.

Best of luck!

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