How to Make the Most of Craft Fairs
Florida is known in the United States as the Sunshine State. It's one of the few places in North America that enjoys warm, tropical climates and with a sunny ambience that comes from all the fairs and festivals that happen all year round. Aside from the regular yearly events that happen, there are also a few fledgling organizers that set up shows in their first year. Many people with the talent and skill can be found here, wanting to earn a little extra.
Chances are, you're one of these people. I applaud your notion of making a few extra dollars from selling the items that you make. However, you will need a booth, as well as the ability to attract potential buyers to it. The next few paragraphs will talk about tips I've gotten from a few "fair regulars":
*Make your booth look appealing: Even if you have absolutely beautiful crafts, it won't attract customers if all you do to it is place them on your booth table. You're selling art in a craft show, not fish in a marketplace. Do something as simple as draping a tablecloth over the table, or something as elaborate as having a banner on top of your booth. And if you're selling food, make sure you don't have your not next to the dumpster (and don't let your waste turn the booth into one, either).
*Talk, not intimidate: Basically, your crafts will not sell themselves. Make it an effort to go around your booth and talk to potential customers about your creations. Tell them why they're special, but remember to not ply them with too much information. Be casual! If you notice someone having doubts, try offering them a similar items they might be interested in.
Be prepared for weather changes: Florida may be the Sunshine State, but it also receives it's fair share of rainfall. If you've been in Florida long enough, you'll know how hard it is to predict the weather. Have a thick plastic sheet all ready to be thrown over your wares in the even of rain and have heavy objects such as rocks nearby so they don't fly away. Of course, remember to bring an umbrella for yourself, as well.
Last, remember to not overdo it: Don't cram so much stuff on your booth that your crafts aren't noticeable. Talk, but not so much as to forget to listen to your customer. And don't bring so much anti-rain equipment , you forego bringing your own crafts. - 2361
Chances are, you're one of these people. I applaud your notion of making a few extra dollars from selling the items that you make. However, you will need a booth, as well as the ability to attract potential buyers to it. The next few paragraphs will talk about tips I've gotten from a few "fair regulars":
*Make your booth look appealing: Even if you have absolutely beautiful crafts, it won't attract customers if all you do to it is place them on your booth table. You're selling art in a craft show, not fish in a marketplace. Do something as simple as draping a tablecloth over the table, or something as elaborate as having a banner on top of your booth. And if you're selling food, make sure you don't have your not next to the dumpster (and don't let your waste turn the booth into one, either).
*Talk, not intimidate: Basically, your crafts will not sell themselves. Make it an effort to go around your booth and talk to potential customers about your creations. Tell them why they're special, but remember to not ply them with too much information. Be casual! If you notice someone having doubts, try offering them a similar items they might be interested in.
Be prepared for weather changes: Florida may be the Sunshine State, but it also receives it's fair share of rainfall. If you've been in Florida long enough, you'll know how hard it is to predict the weather. Have a thick plastic sheet all ready to be thrown over your wares in the even of rain and have heavy objects such as rocks nearby so they don't fly away. Of course, remember to bring an umbrella for yourself, as well.
Last, remember to not overdo it: Don't cram so much stuff on your booth that your crafts aren't noticeable. Talk, but not so much as to forget to listen to your customer. And don't bring so much anti-rain equipment , you forego bringing your own crafts. - 2361
About the Author:
Sam Weyland loves to go around in the various Florida Craft Shows. She knows many people, and would suggest Florida Craft Fairs to find the closest Florida Fair near you!
posted by Marcondes Allen at 12:51 AM
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