Tips for Profiting from Sound Effects
A well designed sound effect library will sell online as single downloads. Since internet speeds are now fast enough to accommodate downloadable products, sound effect buyers are moving toward downloading a handful of sound effects for specific products as opposed to buying full CD libraries. To access this new internet revenue stream, sound designers can use the following tips when designing a online library for sale.
1. The first rule in creating a profitable sound effect library is to record and edit hundreds if not thousands of sounds. Three thousand sound effects is a good goal to provide enough choices for interested buyers.
2. For sounds that qualify, such as a longer ambiance tracks, create loopable segments that editors can use to fit to a particular scene.
3. Give your clients diverse groupings of sounds and go for many types of sounds with three or so clips instead of one type of sound with fifty redundant choices.
4. Create a variety of formats including 48k 24bit for video editors, 44.1 16bit for online applications, .wavs for PC use, and .aiffs for Mac editors.
5. Market your sound effect library through as many online distributors as possible in order to reach the broadest range of possible customers and maximize your sales.
6. Though it takes extraordinary determination, it may be worth building your own e-commerce site to market your sounds. This site can be promoted via article writing, participation in forums, and link building.
As more and more internet users arrive online, the number of buyers for sound effects will only increase and the above tips are general fool proof guidelines for increasing the attractiveness, and thus the sales, of your library.
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